Better Sound through Research. The American audio manufacturer Bose uses this slogan to advertise its products. The company was founded in 1964 by Amar G. Bose and specializes in the production of professional and private audio systems. Today, Bose has established itself as one of the most renowned companies in the industry and asserts itself on the market with cutting-edge technologies and a stylish design concept. Bose has several values: Integrity, Expertise, Innovation, Passion, Respect and Value.