TQM application in commercial banks in Zimbabwe - TQM application in commercial banks

by Jaravaza, Divaries Cosmas
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$63.99
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Jaravaza, Divaries Cosmas TQM application in commercial banks in Zimbabwe - TQM application in commercial banks
Jaravaza, Divaries Cosmas - TQM application in commercial banks in Zimbabwe - TQM application in commercial banks

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Description

A business without customers is no business.TQM has been popularized by quality gurus yet it still remains elusive.This book focuses on the application of TQM on customer services in commercial banks taking an empirical perspective.Bankers,service marketers and scholars can benefit from the use of emphasis curves,time and motion log and servqual instruments.The author noted that there is a "wheel of banking"where TQM application is higher when banks are still small and new.As they grow their adherence to quality principles decline yet they now have more resources to spare.

Contributors

Author:
Jaravaza, Divaries Cosmas

Further information

Biography Artist:
The author is a lecturer at Bindura University of Science Education in the faculty of commerce.His research interests are in TQM,Social Marketing,Financial Aspects of Marketing&Accounting.He has worked as a high school teacher and teacher educator.He holds the following qualifications:MCOM(MSU),MBA(ZOU),BBA,IMM(IMM GSM),IAC,HDIP AC(SAAA)DIP ED(UZ).
Language:
English
Number of Pages:
120
Media Type:
Softcover
Publisher:
LAP Lambert Academic Publishing

Master Data

Product Type:
Paperback book
Release date:
March 5, 2013
Package Dimensions:
0.22 x 0.15 x 0.007 m; 0.227 kg
GTIN:
09783659360572
DUIN:
MEK6M743LEP
$63.99
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